The Platino Professional Line was developed for blonde, gray, or bleached hair. Formulated with wheat protein, it gently cleanses, neutralizes, and combats the oxidation of pigments responsible for yellowing. It moisturizes, nourishes, and enhances shine, keeping color vibrant and radiant, promoting a platinum effect.

Discover the elegance of platinum hair with the Platinada Line. Transform your hair care routine with products that protect color, maintain vitality, and provide a radiant look. Enhance the natural beauty of your blonde hair with our unique and effective formula.

Active Ingredients:

• Wheat Protein: Hydrolyzed wheat protein passes through the hair cuticle, hydrating and retaining more moisture, which creates a fuller appearance to the hair, preventing hair loss.

Main benefits:

• Neutralizes yellowish tones in blonde, white and gray hair.
• Wheat protein for nourishing and strengthening hair.
• Gentle and gentle cleansing without drying out your hair.
• Intense shine and vibrant color from the first application.
• Promotes a uniform and long-lasting platinum effect.
• Professional formula , developed to maintain color.

This set contains:

• Shampoo 1000ml
• Mask 1000ml